Consumer packaged goods corporation Proctor and Gamble has been a regular Imperial Paper Company customer for years, sourcing POP displays, counter displays, and general packaging. As such, Imperial Paper has become P&G’s only packaging vendor. P&G needed a volume optimization study from Imperial Paper for one of their former dermatological... View Article
You may or may not have noticed that the days of packing peanuts being the primary fill in packaging seem to have passed us by. There was a time when just about every package that was delivered was protected with packing peanuts, but now you’re more likely to see inflated... View Article
The packaging for your company’s products is more than just a means of protecting their contents—it’s also a branding opportunity and your chance to make a first impression on potential buyers. This means you need to carefully consider everything about your packaging, from the materials you’ll use to the color... View Article
When you’re starting out in a new business, launching and executing a successful marketing campaign is crucial to your initial success. After all, if you can’t lure in customers, your business won’t survive for long. Of course, if you’re overspending on your marketing budget, you’ll also find your company headed... View Article
The United States is currently in the midst of an unprecedented moment, a time when large portions of the country have been asked to stay home as much as possible. In these uncertain times, it’s natural to wonder if we’re leaving ourselves open to infection, even as we do our... View Article